Loom is a tool that allows you to record quick videos of your screen and cam.
The company motto is:
Loom works wherever you do.
Video has the ability to captivate and excite viewers in a way that text just cannot.
There is no denying the significance that facial expressions and verbal intonations have in any and all private interactions.
Text, in reality, can simply not keep up.
What’s more, there are a variety of applications for video that you may utilize in your dealings with other businesses.
Video is a superb tool that you may use for a variety of purposes, including informing your colleagues about your most recent work, demonstrating software upgrades and faults, providing polite reminders, or just saying hello.
Videos can help you:
- better connect
- capture attention
- give better feedback
- bridge long distances
- explain and demonstrate
These days there are many tools on the market place to help you create simple videos or record your screen.
Today, we will be looking at one such option, Loom.
Loom is great for making short videos either for your tram, your customers or even for YouTube.
We will cover what it is, how to use it and why you should consider using it in your own business.
And if you still have questions, please ask in the comments section below.
Ok, let’s get cracking,
Table of Contents
What Exactly is Loom?
Loom is a video messaging app that allows you to convey your message via immediately shared recordings.
Loom allows you to record your camera, microphone, and desktop all at once.
You can produce screencasts and video lessons with the help of Loom, which is a program that records both your screen and camera.
Either at the same time, or separately; your call.
Loom is downloadable for Mac and Windows computers, as well as for iOS and Android mobile devices.
Users on the Starter plan can only record for a maximum of 5 minutes at a time.
Users that subscribe to Loom’s Business or Enterprise services, such as educators, get access to limitless time.
Using Loom is a straightforward process.
Install the app or extension on your browser, then click the button to launch Loom and begin recording.
You have the option of recording with the camera turned on or without it.
The image below is what you’ll see before you record.
This is where you can alter your settings?
Add your mic, chosen camera and what you intend to record?
Then hit the orange ‘start recording’ button.
If at any time you make a mistake, like we all do, there is a simple restart option.
After you have finished recording, you will be able to use the Loom editor to alter the file in any manner you see fit.
After you have finished editing your video, you can then share it with other people by sending them the URL that was produced.
Or you can download it to upload elsewhere.
You can password protect it too if you want.
Loom Has A Chrome Extension
Loom has its own Google Chrome extension that you can add to your toolbar if you want.
With the help of this extension, users are able to capture and transmit videos without having to go back and forth between the app window and the browser window.
If you are utilizing an other web browser such as Opera or Firefox then you’ll want to download the app and install it on your computer.
Personally, I found this to be a better option even though I use the Chrome browser.
Screen Recording Made Simple
The Loom recording software is one of my favorites for screen capturing as it makes the process of recording information easier than when using more conventional platforms.
The capture of the webcam is cool as its circular and can be moved round during recording.
Particularly useful if you find your face covering bits of the screen you want to share.
Because the application has all of the features essential for the recording process, there is no need to go back and forth between other applications.
It’s as simple as hit record and go.
When you start the recording process in the Loom application by clicking the record button and selecting the recording mode that you want to use, the procedure will start immediately.
The displays are clear.
And they do not obscure any information in any way.
By default the recording will be on 1080p so there are no worries about the quality of the recording.
Editing Your Video
When utilizing Loom, just how do you edit your recordings to make changes?
It is as easy as pointing, clicking, and selecting the components that you do not want.
You can remove them from your recording.
It’s a simple trim or clipping like feature that allows you to do this.
Users are able to choose portions of the material for cleaning and removal thanks to the point-and-click capabilities, which eliminates the need for them to repeatedly play and rewatch the content.
This results in significant time savings for the users.
Along the same lines, you have the opportunity to easily include calls-to-action (also known as CTAs) at regular intervals or during prominent regions.
These appear as clickable buttons that you can design.
People whose primary objective is to generate revenue via the creation of videos will find this particular aspect to be really helpful.
As the above image shows, you can also do more to your video once it has been recorded.
For people who want to keep things private, then you’ll want to pay particular attention to certain settings.
The analytics show if your video has been viewed and by who, which is useful when you want to make sure team members have actually watched it.
I’ll be honest and say I have yet to play with the ‘reduce background noise’ option.
Publishing And Sharing Your Video
Loom recordings may be published and shared internally with one’s workgroup by using the loom library.
It is also possible to share it with other individuals by emailing it to them or publishing it on social media platforms such as Facebook or Twitter.
Should you want to, you can also embed your video as you would any other one.
Or simply send an email 📧 to them.
Loom's Integrations
There are simple too many to mention in this post.
What I will say is that this is one of the strengths of the tool.
And like with anything, Zapier comes to the rescue if your integration is not available.
How Much Does it Cost to Use Loom?
Loom offers a free plan that enables users to create up to 25 recordings but places a five-minute time limit on the length of each clip they create.
I used this when I first tried Loom, and while it is good, I used up my 25 video quota fairly quickly.
On the other side, if you want to get the most out of Loom, we can’t recommend purchasing their Business plan strongly enough if you want to get the most of it.
Which is exactly what I did once I had made 25 videos.
You may get unlimited video storage and recording time, in addition to up to 100 users for $8 per user per month (if paid annually; otherwise, the cost is $10 per user per month).
In addition to this, you get access to custom branding as well as engagement insights.
So, recordings made using Loom may have your company’s logo added to them as well.
I think that the business plan is a great place to start (after your free plan is used up).
Can You Use Loom For YouTube Videos?
While this is not what it is advertised as being for, you absolutely can,
In fact, I would recommend doing so, at least for videos where you share your screen at the very least.
It’s a lot cheaper than something like Camtasia and it is very easy to use.
Just bear in mind that it is not a full on video editor.
If you need to edit any of your recordings in detail, you’ll need to use a 3rd party editing software.
Now let’s have a look at how to use Loom in this brief tutorial video:
A Video WalkThrough Of How to Use Loom
Hopefully the video walkthrough above demonstrated how simple it is to use.
Along with provide a better understanding of some of the features.
Loom - Final Words
To my mind, Loom is one of the best options for recording your screen.
Whether you want to create tutorials for your staff, record videos for your students, create courses or even YouTube videos, it is worth checking out.
Perhaps, start with the free plan to get to grips with it.
Then, when you are comfortable, upgrade to one of the paid plans.
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